You may never be able to find the most popular blog topics because... The technique you are using to find them is not resourceful or you are looking in all the wrong places. Writing on the topics that your readers are interested in right now can prove to be an extremely difficult task. One of the keys to getting readers to your blog consistently is by knowing what they want to read this month. Yes, it does make sense to write on topics that are evergreen as well to keep your content fresh and relevant. Many bloggers continue to struggle to find a way to find content that is popular because it is virtually impossible to climb into the brain of your readers. In this post, you will learn how to find out what is popular in your niche right now and just which topics to choose and what to leave out. What are Popular Blog Topics? You may be wondering how to decide if a topic is popular or not for the readers in your niche. The simple answer is to look at the votes or engagement. Who decides whether a piece of content goes viral or gets the most popular votes? Unfortunately, it all depends on your audience or readers. In other words, there isn't a group of judges, a board or viral body in place. It all comes down to engagement on a particular piece of content. The more shares, likes, retweets and comments you get the more popular your content will be. For many years, experts have been trying to hack virality. However, they have not managed to nail down all the elements that make content become viral. Therefore it would make sense to see what is already popular in your niche then write on something similar. Which Topic Should I Choose for My Blog? The best topics to write about are the ones that are evergreen because you tend to get more mileage out of evergreen content. Evergreen content is anything that is relevant today and will continue to be relevant in 3, 5 or even 10 years. Choose a topic that can extend to over 1,000 words so that you can give your reader a good experience. As well as a complete answer to their question. Ensure that you exclude absolute dates. For example, avoid giving a specific day like Monday, also avoid seasons like Easter or Christmas unless the post is deliberately seasonal. If it is a seasonal post for Christmas avoid including a year like 'Christmas 2016'. Instead, just be very generic and say things like 'this Christmas'. Avoid mentioning specific events and conferences that will date your post as well like Brexit, Gulf war, Black Friday Sale 2018, etc. Always, ask the question, will this be still relevant 12-24 months from now? If not, then how can I make it evergreen? How to Find Trending Blog Topics? Before I dive into answering this question it is super important to clear up one thing. Current affairs and trending topics are not one and the same. Just because a topic is trending does not mean it is not going to be evergreen. Every year the world depends on trends in order to predict human behaviour. For example, during the summer people tend to do the same things like spend more time outdoors, go on picnics, go swimming and even go on vacation. This is a human trend. The best way to find trending topics is to do a search on popular platfo...
No transcript available.